The most important aspect of our house style which would be use in all promotional material would be the type face of the logo. We used a font called 'ICE AGE' which is very similiar to one used in another children's film which is well know to most children.
The next aspect of our children's TV drama which would be used in all marketing material would be the colour scheme. We have used the same colour scheme throughout all of our print production tasks to create a recognisable house style.
