Coursework Evaluation Question 2

How effective is the combination of your main and ancillary tasks?

Having to create two ancillary tasks along side my main task meant that i needed to follow a house style throughout all of my tasks to make them easily recognised as being associated with each other and ultimately the programme they would be marketing. They worked together by following certain aspects of each task which made my programme unique throughout all of my tasks.

The first was the colour scheme and font of the logo representing my programme. This was essential in the branding of the programme and needed to be the same throughout so not to cause confusion over what the different tasks were marketing and especially as our target audience was of such a young age.

I also decided to follow the same background theme throughout all of my tasks being the multi coloured 'blob' effect as I think it stands out the most from all of the components making up the tasks and therefore would be a good way to use as something which would be recognised and associated with my programme I am essentially marketing through my ancillary tasks.

I also decided to keep the same clothing on the actors for all of the different tasks as it will help such a young target audience like our to recognise the characters from our programme more easily.

We wanted all of our tasks to be consistent and aesthetic is carrying our house style throughout and we determined that through the audience feedback we had. The target audience group I discussed my video task with agreed that all of the tasks went well together and therefore in media terminology were successfully coherent.

I think that throughout the course of the making of the video and ancillary tasks it had come more apparent to me that it is very important to make sure all of the tasks are coherent and can easily be related to each other and the different conventions in each are included in all of the tasks to help brand the programme. Therefore I think in conclusion that if I were to carry this out again I would of taken more time in the research and planning stages to make sure that my house style was carried through all of my tasks more effectively and thought about it in more detail like positioning and sizes of the different conventions that branded my media product.